SocialCast is a feature on AgentNet (Web) that automatically turns your active listings into

“Sponsored” ads on Facebook, and target engaged property seekers, easily within a few clicks.

It also addresses the common social media advertising pain points you may have experienced, like

(1) getting the ad to the right audience, (2) ensuring ad performance is optimised,

(3) keeping all within marketing budget and delivered with little time spent.

What is a Sponsored Facebook ad campaign?

Regular Facebook post

  • Reaches limited no. of people who liked your page or are your friend, no audience targeting

  • A click on post leads displays full content of it, not linked

  • Engagement performance metrics: reaction, shares, comments

"Sponsored" Facebook ad

  • Reaches broader audience as defined by specific targeting criteria

  • A click on post leads to your preferred destination (a webpage, a form, etc)

  • Campaign performance metrics: impressions, click-through, CTRs


How a SocialCast ad looks like on Facebook

1. Listing Headline

Capture property seeker's attention by having your property's unique selling point mentioned upfront

3. Property Information

Give property seekers access to your property details for easy reference

2. Agent Information

Your name and REN license will be featured as a credible partner

What does SocialCast on Facebook offer?

Increased Exposure for your

listings to High Quality Leads

Your ad will target Facebook users, who have searched for similar listings on

Easy & Affordable to start via AgentNet (Web)

Your Facebook ad can start within a few clicks, and its performance is viewable on AgentNet

Guaranteed to deliver

Promised Impressions

Each ad campaign has been optimised and comes with a promised number of ad impressions (the number of times your ad is displayed to the targeted Facebook users)

Pick a package that suits your needs

SocialCast on Facebook have a range of ad campaign options with different price points and durations to choose from. All of which have been designed for the best ad performance.




Number of ad impressions
on Facebook

5 days
Duration of campaign




Number of ad impressions
on Facebook

7 days
Duration of campaign





Number of ad impressions
on Facebook

7 days
Duration of campaign

SocialCast your listing with ease

Available at AgentNet (Web), you can now SocialCast your listing on Facebook at your convenience. To avoid delays on the ad campaign approval, you can check on the requirements set by Facebook beforehand and make the necessary changes on your listing before proceeding with your booking.

Go to AgentNet (Web) >

My Listing to select the listing you wish to SocialCast & click on “SocialCast on Facebook”

Select a package

Preview your Facebook ad and click “Confirm and Proceed”

Proceed to make a payment

Your ad campaign will also be reviewed by Facebook  which will take up to 24 hours. Once approved, your ad campaign duration will appear next to your SocialCast listing.

Note: Your Listing Quality Score must be above 85% to be able to SocialCast your listing.

Flash Sale: Now till 11 July, 6pm

5-Day Facebook Ad Campaign at just $1

(Usual price: $29)

Valid for 1 listing per agent. T&Cs Apply

Have more questions on SocialCast?

Join our Webinar on “All you need to know about SocialCast” or visit our Help Articles for the answers you need.

Terms & Conditions

  • All active agents are eligible for the Flash Sale - $1 SocialCast on Facebook package, on 9 July, 10am – 11 July, 6pm

  • Each agent can only purchase $1 SocialCast on Facebook package once

  • The $1 package is only available for the 900 number of ad impressions on Facebook for a 5-day long campaign worth $29

  • All other SocialCast package standard terms are applicable

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